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About Us

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Kimberli and Richard Ayers are the owners and Directors of Ayers Automotive Pty Ltd, a leading Land Rover and Range Rover Service and Repair Specialist on the Northern Beaches of Sydney.

The story of Ayers Automotive started in 1990 when Richard Ayers and Brian Renall created a partnership under the name A. and R. Automotive. When Brian returned to New Zealand in 1994, a new partnership began with Richard and his wife Kim.

Kim’s knowledge and experience in Organisation and Administration complimented Richard as an Automotive Technician and Diagnostician, and together they made a great team. The business quickly expanded, tripling in size in the first five years and continuing its steady growth since.

The Directors quickly learned that running a great business is all about creating trusting relationships with people, as well as delivering the highest standard of service and value. When the team is correctly focused on this and not on the financial rewards or money coming in, everybody wins! The customers, the employees and the owners.

When it comes to the management and staff at Ayers Automotive, a caring and friendly culture which is customer-focused is instilled, as a key part of how they operate. Each team member is trained to be the best he/she can be and continually advancing their knowledge and education is encouraged.
The business is fully automated in that each division is systemised and each staff member trained on that system. This results in a business which runs smoothly, efficiently and profitably in a stress-free environment.

Ayers Automotive was awarded the “Model of Admin Know-How Award” in 2011 and 2012 for excellence in business administration. And have twice won the award for “Outstanding Automotive Servicing” in the Northern Beaches Business Awards and Peninsula Business Awards.

Business Awards

Ayers Automotive for rock solid service!!

  • Finalist Northern Beaches Business Awards 2021
  • Winner Northern Beaches Business Awards 2020
  • Finalist Business Achievers Award 2010
  • Finalist Northern Beaches Business Awards 2010
  • Winner Northern Beaches Business Award 2008
  • Finalist Northern Beaches Business Awards 2009
  • Finalist Champion of Champion Business Awards 2002 and 2003
  • Winner Peninsula Business Awards 2002